ONSTAR

CHEVROLET

ONSTAR

In Brazil, OnStar is an exclusive technology that you can only find in Chevrolet cars and the best part is that the service is just one click away. The campaign presents real-life situations that can be solved by just clicking the OnStar button in a funny and "sometimes" real way.

 

Agency: Commonwealth McCANN Brasil

Executive Creative Director: Eric Sulzer, Fernando Penteado

Creative Director: Luiz Gimenes (Libra), Flavio Tamashiro

Art Director: Andre Candeloro, Diego Barboza

Copywriter: Lucas Veloso, Cassiano Leonelli, Igor Sá

Producer: Mixer