The Last 600

Imagine a tribe with only 600 individuals and which, according to studies, will cease to exist in 15 years, erasing its entire culture created over centuries. These are the Malekus, a tribe in Costa Rica who have relied on social media to perpetuate their culture around the world.

Malekus

The Last 600

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Client : Rainforest Lab

Agency : BETC Havas São Paulo / Havas Costa Rica

Marcelo Bruzzesi (VP) / Nelson Moya Alvarado (ECD)

CD : Luiz Gimenes / Flavio Tamashiro / Vladimir Badilla Contreras / Sebastian Quirós Solis / Juliano Almeida

Thiago Rosinhole (Artist) / Jose María Murillo Ocampo / Roberto Morales / Yeudy Guido Arce / Luis Valverde Jimenez / Paz Quirós Lopez

Awards : Social & Influencer Cannes Bronze Lion